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News & Press

Stay up to date with GoodBed company news and media coverage.


Media Inquiries

GoodBed's founder, Michael Magnuson, is always happy to speak with journalists writing or producing stories on mattresses or related topics. For media inquiries, please email us here: press [at] goodbed [dot] com


Press Highlights

...unlike most of us who simply swear off ever buying a mattress again, Magnuson founded, a sort of mattress matchmaking service and clearinghouse, to help buyers find their way.

How to Buy a Good Mattress

“No matter what store you go into, it's going to be a sea of white rectangles and it's going to be very hard to differentiate them,” said Michael Magnuson, arguably the internet’s best resource on finding a new mattress. After a bad mattress shopping experience, he founded to provide in-depth and unbiased mattress reviews for consumers.

How Your Mattress Might Be Impacting Your Sleep, and What To Do About It

But there are other ways to save., which lists mattress discounts and coupons with savings of $50 and up.

Is a Bed-in-a-Box Right For You?

“Unfortunately, a number of bad actors have left a legacy of trickery that includes name games, worthless warranties, and phony mark downs,” Magnuson said, which is why he set out to pull the covers off the mattress industry.

Mattress matchmaker offers tips to cut through puff

Mike Magnuson, the CEO of, is back for another appearance after wowing our attendees last year with his overview of the online mattress retail scene. His insights on the growth of bedding e-tailers are unrivaled, but he makes his points in a down-to-earth manner that is easy to follow.

Hard-Hitting Keynote Speaker Set for FT’s Bedding Conference

Magnuson emphasizes that you should understand what fits, feels and features are available before trying mattresses so you can make comparisons. "If you are keyed in on what to look for and what's most important to you before you try mattresses, you will make distinctions between them that you otherwise wouldn't make," he says.

Best Mattresses of 2019

Michael Magnuson is a man with a mission. Magnuson is the founder and chief executive officer, a multifaceted, online mattress review site designed to demystify the process of buying beds. Magnuson’s to leverage the power of the transform the way people buy mattresses..." Helps Consumers Find Right Bed



GoodBed in the News

Aug 2021 3 Ways to Buy a Mattress
Jul 2021 How the Pandemic Permanently Changed Mattress Retail
May 2021 Online shift likely to stay with us, says Magnuson
Apr 2021 2021 Bedding Conference agenda delivers education, fun segments
Apr 2021 How Sam Prochazka Got His Sleep Back
Mar 2021 We plan to tell the truth about the mattress industry
Mar 2021 GoodBed Founder on the Sleep Retailer Podcast
Mar 2021 The ultimate guide to buying a mattress online, according to sleep experts
Feb 2021 GoodBed executive team ‘Mike It Up’ with new industry podcast
Feb 2021 Launches “Mike It Up” Podcast
Feb 2021 2021 Bedding Conference will arm industry with tools to ‘elevate retail’
Feb 2021 Launches the “Mike It Up” Podcast
Jan 2021 A Pandemic Bounce: Mattress Retailer Resident Wins Sales, Profitability, And $130 Million In New Funding In 2020
Dec 2020 COVID, supply chain heads list of bedding industry disruptors
Oct 2020 Blog: Where is the puck going? Toward online bed sales
Sep 2020 Mike Magnuson, producer panel lead the pack in on-demand views
Sep 2020 Magnuson: Majority of consumers will now buy bed without trying it first
Aug 2020 Furniture retail’s future, like a relay race, to be defined by hand-offs
Aug 2020 The Pitfalls of Buying a Mattress Online — Have You Made These 4 Mistakes?
Jul 2020 The Scott brothers to participate in Furniture Today Bedding Conference
Jul 2020 Furniture Today announces biggest Bedding Conference
Jun 2020 Magnuson’s music video gets a shout out from International Space Station
May 2020 Mattress sales outlook a mix of positive, negative factors
May 2020 2020's Best Memorial Day Deals You Can Shop For Online
May 2020 Magnuson channels his inner cowboy in ‘Stayin’ Home’ music video
Apr 2020 Magnuson creates buzz with his family’s ‘Shelter in Place’ music video
Apr 2020 Why are some mattress stores still open amid coronavirus pandemic?
Mar 2020 Why are there so many mattress stores?
Mar 2020 Hunting for an elusive number: Casper’s mattress return rate
Feb 2020 What to know before laying down money for a mattress
Feb 2020 Don’t Buy Casper, The Latest Money-Losing IPO
Feb 2020 Casper, the Mattress Start-Up, Goes Through With Lackluster I.P.O.
Feb 2020 Casper cuts IPO price amid growing investor doubts
Feb 2020 Casper takes a big IPO haircut, but earlier investors double down
Jan 2020 Burning Bed: Don’t Stuff Your Cash In Casper’s IPO
Jan 2020 Pfister, Huet, Magnuson set for Vegas CEO bedding roundtable
Jan 2020 What’s the Future of the ‘Sleep Economy’?
Jan 2020 The Cost Of Free: Casper Pays A Price For Generous Mattress Returns
Jan 2020 Bedding leaders say profitability a challenge for Casper
Dec 2019 How Clean Are Those Sample Mattresses You're Sitting On?
Dec 2019 Unintended Perk of the Online Mattress Boom: Never-Ending Free Trials
Nov 2019 How to Buy a Mattress
Nov 2019 Bear Mattress awakens big profits in the crowded online bed-retailing marketplace
Oct 2019 Borreggine’s bedding vision fits in a box
Sep 2019 Dos Marcos team offers tips for battling Amazon
Aug 2019 There Are Too Many Internet Mattress Companies
Aug 2019 CNBC story on online mattress brands finds a crowded marketplace
Aug 2019 6 Tips for Choosing a Mattress
Aug 2019 There Are Now 175 Online Mattress Companies – And You Can't Tell Them Apart
Aug 2019 Mattress search uncovers hard truths in squishy business
Aug 2019 Mattress Matchmaker Offers Tips to Cut Through Puff
Aug 2019 How to Buy a Good Mattress
Aug 2019 Mattress Matchmaker Offers Tips to Cut Through Puff
July 2019 A Bed That Can Outsmart Snoring? Tempur Sealy Unveils New Smart Bed
Jun 2019 Best Mattresses of 2019
Jun 2019 Nectar Mattress Founders See Big Opportunities Beyond the Bedroom
May 2019 Magnuson: ‘Ultra-cheap mattresses’ a major industry threat
May 2019 Company Behind Nectar Mattress Is Moving Beyond The Bedroom And Into The Rest Of The House
May 2019 Nationwide Marketing Group puts laser focus on mattresses
Mar 2019 Hard-Hitting Keynote Speaker Set for FT’s Bedding Conference
Jan 2019 The Mattress Wars Are Already Ridiculous. Here's Why Parachute Is Jumping in Anyway
Jan 2019 Get a Better Night's Sleep at Home with the Right Mattress
Dec 2018 A Look At Why U.S. Cities Seem To Be Overrun With Mattress Stores
Dec 2018 Why Are There So Many Mattress Stores?
Dec 2018 Digital Smarts Propel Nectar’s Explosive Growth
Dec 2018 Tuft & Needle Left Money on the Table--and It's Still Winning the Mattress Wars
Nov 2018 Line Between Bricks and Clicks Continues to Blur
Nov 2018 How Your Mattress Might Be Impacting Your Sleep, and What To Do About It
Sep 2018 The Great Mattress Conspiracy
Sep 2018 The Mattress Firm Conspiracy Theory
Aug 2018 Industry reacts to SSB, T&N merger
Aug 2018 Nationwide show spotlights mattress gallery programs
Aug 2018 Casper Reveals Strategy Behind 200-Store Plan
Jul 2018 The ABCs of Zs
Jun 2018 Raymour & Flanigan Ad Highlights Stores’ Ongoing Boxed Bed Battle
May 2018 Magnuson: Online Mattress Retailers Still Gaining Share
Apr 2018 Desperately Seeking Customer Reviews
Apr 2018 The Best Mattress Toppers
Jan 2018 Is a Bed-in-a-Box Right For You?
Jan 2018 SSA presents panel on online reviews in Las Vegas
Jan 2018 How to make the most of online reviews
Dec 2017 7 Things You Should Know While Shopping for a Mattress
Dec 2017 8 steps to connect with consumers, master the mattress sale
Dec 2017 SSA To Host Discussion Panel on Online Reviews at Las Vegas Winter Market
Oct 2017 Amazon, Casper, Saatva, T&N fueling online mattress boom
Sep 2017 One tip that will get customers to leave reviews
Jul 2017 What Happens When Online Brands Face Reality of In-Store Competition?
Jul 2017 New Pairings Marry Bricks, Clicks
Jun 2017 GoodBed CEO Presents Startling Stats
May 2017 Bedding e-tailers unbox strong data, brand, stories
May 2017 Gerry Morris: RSAs need a customer-focused prism
Aug 2016 The Upstarts: Online Mattress Brands By the Dozens
Jul 2016 Insiders offer pros, cons on Casper-West Elm deal
Jun 2016 How Casper Wants to Sell You Sleep
Jun 2016 Magnuson: Online Mattress Retailing ‘Not a Fad’
Apr 2016 Meet Key Online Mattress Retailers at F/T’s Bedding Conference in May
Mar 2016 8 Changes Your Bedroom Needs So You Can Sleep Better
Feb 2016 Ken Gronbach to Keynote Bedding Conference
Jul 2015 How Retailers Can Make the Most of Online Reviews
Jun 2015 Helps Consumers Find Right Bed
Mar 2015 Shoppers warm to marketing touting a cooler sleep story
Mar 2015 5 Disgusting Myths About Your Mattress
Mar 2015 Retail Sales Workshop: If it Ain’t Broke
Oct 2014 This Mattress Company's Profits are Nothing to Snooze At
Sep 2014 The Definitive Guide to Buying a Mattress
Aug 2014 How Technology Is Changing the Way You Sleep
May 2014 Definitive Rest Mattress Company Announces New Joint Venture and Final Steps for CAFINASA Acquisition Guatemala, CA
Apr 2014 Internet plays big role in mattress shopping
Apr 2014 Why is Charlotte's Mattress Business Booming?
Mar 2014 Survey says consumers believe warranties reflect product life
Mar 2014 Retail Guru Don Peppers to Headline Bedding Conference
Mar 2014 Bedding Conference Adds Mojo with Magowitz
Jan 2014 Do Your Customers Value Mattress Innovation?
Jan 2014 TECH CHECK: Update Your Profile at No Cost
Jul 2013 Better Bedding & Mattress Sales: Part 11 - Oh Natural!
Jun 2013 Sex or Sleep?
May 2013 New Research Reveals Your Mattress Could Be Negatively Impacting Your Sex Life
May 2013 Google Opens Playbook to Share ZMOT Insights
May 2013 New Research Reveals Your Mattress Could Be Negatively Impacting Your Sex Life
Apr 2013 Tip For Consumer Reports And One-Size-Fits All Mattress Recommendations
Sep 2012 Research: How Are Mattress Companies Doing On Facebook And Twitter?
Jul 2012 Bedding Anatomy 101
Jun 2012 Consumers Tell Site They Like Their New Mattresses
Apr 2012 Bedding Conference in June to Tackle Retail Issues
Feb 2012 The Best Mattresses For a Budget
Jan 2012 Will Help Industry Target Consumers
Feb 2011 How to Choose the Right Bed
Jul 2010 How to Shop for a New Mattress
May 2010 No More Monkeys Jumping on the Bed
Mar 2010 Mattress Shoppers, Know the Lingo
May 2009 How to Choose a Mattress for Couples
Jun 2008 The Bedroom Guide



Press Releases

Feb 2021 Data-Driven Insights for the Mattress Industry: Launches the “Mike It Up” Podcast
Nov 2019 Expert Series: How This Common Question Leads Most People to Buy the Wrong Mattress
Jun 2019 Shines a Light on Common Misconceptions Ahead of 4th of July Mattress Sales


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