Actually, yes they are!
Top quality mattresses, while expensive, may be one of the best values of any consumer product on the market. They have a direct impact on one’s quality of sleep every night and one’s quality of life over time. Each month, most people will spend ten full days on their mattress. That adds up to over twenty years in an average lifetime.
You Get What You Pay For
A mattress is like a pizza, well kinda. Adding more and better quality ingredients to a pizza increases not only the price, but also the taste and the level of enjoyment. Adding more and better quality “ingredients” to a mattress increases not only the price, but also the comfort and the quality of sleep. When shopping for a new mattress, don’t scrimp!
As the saying goes, “The sweet taste of low price wears off
long before the bitter taste of poor quality.”
Determining Value
When people shop for mattresses, they seek value and typically focus upon price and comfort to make buying decisions. But comfort can be misleading. Compared to worn out mattresses, most all models feel comfortable initially. Even inexpensive mattresses can be made superficially comfortable by using average or inferior quality upholstery layers. But those layers can break down relatively quickly. Quality mattresses use high tech fibers and resilient foams that provide long lasting, deep down, conforming comfort.
But comfort alone is not enough. There are two other properties of a mattress that are less perceptible but are, none-the-less, central to the overall quality: support and durability. While comfort is perceived as one lies down, support is perceived when one gets up in the morning. Support, like buoyancy, is the antidote to sagging. It’s what holds the body up, like having good posture when lying down. Durability is a measurement of how long a mattress provides comfort and support. It is directly related to the quality of materials.
Simply stated, top quality mattresses use more and better quality materials
to provide superior comfort, support and durability.
The Real Value
When evaluating mattresses, the real value is found in the benefits.
Most everyone understands the long term benefits of daily walks, nutritious meals, extra glasses of water and vitamins. Over time the cumulative effect of those positive choices manifest in positive results on one’s fitness and health. But the cumulative effect of a few extra minutes of REM sleep per night may have an even greater impact.
Studies have verified that deep restorative sleep can have dramatically positive effects upon most every aspect of one’s life. All else being equal, people that get more quality sleep over time will likely be happier, look younger, weigh less, be more productive and have better relationships. WOW!
While there are a number of things people can do to enhance their quality of sleep, there is no doubt that sleeping on a comfortable, supportive mattress is the most important.
Are top quality mattresses worth the money? Maybe the best answer comes from words NEVER spoken: “I wish I’d bought a cheaper, less comfortable mattress.”
About The Author
Gerry Morris is an author, speaker, and veteran industry consultant with over 25 years of experience in the mattress business. Gerry began his career as a manufacturer’s representative for Serta in 1986. He is passionate about the benefits of a good night's sleep and enjoys educating others on the true value of a good mattress. Gerry is the author of Sell More Beds and Spring Training, two of the most widely read books in the history of the mattress industry. Gerry is a columnist for Sleep Savvy Magazine, a member of the National Speakers Association and a sought after sales trainer and coach. He is also an avid and accomplished triathlete.