{"id":1355,"date":"2021-03-04T13:10:28","date_gmt":"2021-03-04T21:10:28","guid":{"rendered":"https:\/\/www.goodbed.com\/insights\/?page_id=1355"},"modified":"2023-04-14T14:29:11","modified_gmt":"2023-04-14T21:29:11","slug":"mike-it-up-podcast","status":"publish","type":"page","link":"https:\/\/www.goodbed.com\/insights\/mike-it-up-podcast\/","title":{"rendered":"&#8220;Mike It Up&#8221; Podcast"},"content":{"rendered":"<div id=\"tweetbutton1355\" class=\"tw_button\" style=\"float:right;margin-left:10px;\"><a href=\"http:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.goodbed.com%2Finsights%2Fmike-it-up-podcast%2F&amp;via=goodbed&amp;text=%26%238220%3BMike%20It%20Up%26%238221%3B%20Podcast%20-%20The%20GoodBed%20Blog&amp;related=goodbed:GoodBed+-+The+trusted+guide+for+smart+mattress+buyers&amp;lang=en&amp;count=vertical&amp;counturl=https%3A%2F%2Fwww.goodbed.com%2Finsights%2Fmike-it-up-podcast%2F\" class=\"twitter-share-button\"  style=\"width:55px;height:22px;background:transparent url('https:\/\/www.goodbed.com\/insights\/wp-content\/plugins\/wp-tweet-button\/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;\">Tweet<\/a><\/div>\n<p>Welcome to\u00a0<em>Mike It Up<\/em>! In this new podcast, Jeff Cassidy and Mike Magnuson from\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/www.goodbed.com\/\" target=\"_blank\">GoodBed<\/a>\u00a0will host a series of light-hearted but in-depth discussions that delve into the most strategic issues facing mattress companies today, revealing unique and actionable insights for mattress retailers, manufacturers, and other industry participants.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"1. Why We Started a Podcast | Mike It Up\" width=\"1140\" height=\"641\" src=\"https:\/\/www.youtube.com\/embed\/VBTLb5hn500?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>A key focus of the show is the rapidly changing consumer journey, for which we naturally lean on both soft and hard data collected through the GoodBed platform. One of the unique advantages of GoodBed&#8217;s business is that we sit right at the crossroads between consumers, retailers, and manufacturers. We interact directly on a daily basis with representatives from all three of those constituencies, spanning across the full spectrum of online and brick &amp; mortar channels. Having done this for over a decade, we are fortunate to have a truly unique view of this industry and how it\u2019s changing over time. <\/p>\n\n\n\n<p>Those who have seen Mike and Jeff present at industry conferences and events over the years are well aware of their geeky love of numbers, and zest for analyzing data in order to derive meaningful conclusions from it. Targeted to mattress industry professionals, with a particular focus on retailers, the objective of this show is to offer actionable insights that can help each listener succeed in growing their business.<\/p>\n\n\n\n<h2>How to Subscribe<\/h2>\n\n\n\n<p>If your business is connected to the mattress industry, be sure to subscribe to this show so you don&#8217;t miss an episode. <em>Mike It Up<\/em> is available wherever you get your favorite podcasts:<\/p>\n\n\n\n<ul><li><a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/mike-it-up\/id1553845205\"><em>Mike It Up<\/em>&nbsp;on&nbsp;<strong>Apple Podcasts<\/strong><\/a><\/li><li><a href=\"https:\/\/open.spotify.com\/show\/1VNFyIGDvdYZ0J1BUizq3P\"><em>Mike It Up<\/em>&nbsp;on&nbsp;<strong>Spotify<\/strong><\/a><\/li><li><a href=\"https:\/\/www.google.com\/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9iYjM1MjU4L3BvZGNhc3QvcnNz\"><em>Mike It Up<\/em>&nbsp;on&nbsp;<strong>Google Podcasts<\/strong><\/a><\/li><li><a href=\"https:\/\/www.youtube.com\/channel\/UCIT6iKb_PSRVX-KCrlrhD9g\"><em>Mike It Up<\/em>&nbsp;on&nbsp;<strong>YouTube<\/strong><\/a><\/li><\/ul>\n\n\n\n<p>You can also find&nbsp;<em>Mike It Up<\/em>&nbsp;on these podcast platforms:&nbsp;<a href=\"https:\/\/www.stitcher.com\/podcast\/mike-it-up\"><strong>Stitcher<\/strong><\/a>,<strong>&nbsp;<\/strong><a href=\"https:\/\/radiopublic.com\/mike-it-up-WJkOVz\"><strong>RadioPublic<\/strong><\/a>,&nbsp;<a href=\"https:\/\/pca.st\/2tn90dx5\"><strong>Pocket Casts<\/strong><\/a>,&nbsp;<a href=\"https:\/\/www.breaker.audio\/mike-it-up\"><strong>Breaker<\/strong><\/a>, and&nbsp;<a href=\"https:\/\/anchor.fm\/mikeitup\"><strong>Anchor<\/strong><\/a>.<\/p>\n\n\n\n<p>More information about the show can be found on the <a href=\"http:\/\/www.mikeitup.com\"><em>Mike It Up<\/em> podcast website (<strong>mikeitup.com<\/strong>)<\/a> \u2014 or in the coverage of its launch in your favorite trade publications like&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.furnituretoday.com\/business-news\/goodbed-executive-team-mike-it-up-with-new-industry-podcast\/\" target=\"_blank\">Furniture Today<\/a>,&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/sleepretailer.com\/industry\/goodbed-com-launches-mike-it-up-podcast\/\" target=\"_blank\">Sleep Retailer<\/a>, and&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.furninfo.com\/furniture-industry-news\/12763\" target=\"_blank\">Furniture World<\/a>.<\/p>\n\n\n\n<h2>Why Subscribe?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.goodbed.com\/insights\/data-driven-insights-for-the-mattress-industry-goodbed-com-launches-the-mike-it-up-podcast\/\">We created this podcast<\/a> because we know that the insights we&#8217;re able to glean from our privileged vantage point are ones that every business owner and professional in the mattress category should have. After several years of rapid change, this industry has reached a critical inflection point for all participants. As such, good information that is specifically oriented toward the unique business dynamics of this category is more important than ever. We&#8217;ll make sure that every episode provides meaningful and relevant insights for our listeners, while delivering them in a fun, conversational format.<\/p>\n\n\n\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter size-large is-resized\"><img src=\"https:\/\/www.goodbed.com\/insights\/wp-content\/uploads\/2021\/03\/Mike-It-Up-logo-Square-Layout-w-Thin-Border.jpg\" alt=\"\" class=\"wp-image-1352\" width=\"564\" height=\"564\"\/><\/figure><\/div>\n\n\n\n<p>We hope you enjoy the show and look forward to connecting with more of you through this medium.<\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<div id=\"tweetbutton1355\" class=\"tw_button\" style=\"float:right;margin-left:10px;\"><a href=\"http:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.goodbed.com%2Finsights%2Fmike-it-up-podcast%2F&amp;via=goodbed&amp;text=%26%238220%3BMike%20It%20Up%26%238221%3B%20Podcast%20-%20The%20GoodBed%20Blog&amp;related=goodbed:GoodBed+-+The+trusted+guide+for+smart+mattress+buyers&amp;lang=en&amp;count=vertical&amp;counturl=https%3A%2F%2Fwww.goodbed.com%2Finsights%2Fmike-it-up-podcast%2F\" class=\"twitter-share-button\"  style=\"width:55px;height:22px;background:transparent url('https:\/\/www.goodbed.com\/insights\/wp-content\/plugins\/wp-tweet-button\/tweetn.png') no-repeat  0 0;text-align:left;text-indent:-9999px;display:block;\">Tweet<\/a><\/div><p>TweetWelcome to\u00a0Mike It Up! In this new podcast, Jeff Cassidy and Mike Magnuson from\u00a0GoodBed\u00a0will host a series of light-hearted but in-depth discussions that delve into the most strategic issues facing mattress companies today, revealing unique and actionable insights for mattress retailers, manufacturers, and other industry participants. A key focus of the show is the rapidly [&hellip;]<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"ngg_post_thumbnail":0},"_links":{"self":[{"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/pages\/1355"}],"collection":[{"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/comments?post=1355"}],"version-history":[{"count":9,"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/pages\/1355\/revisions"}],"predecessor-version":[{"id":1367,"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/pages\/1355\/revisions\/1367"}],"wp:attachment":[{"href":"https:\/\/www.goodbed.com\/insights\/wp-json\/wp\/v2\/media?parent=1355"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}