Close button Close Menu

Best Black Friday + Cyber Monday Mattress Sales
Our Top Picks for Discounts and Coupons

Last updated on June 2, 2021

GoodBed helps you find the best mattress for you, whether online or in a local store. If you choose to buy a product through the links on this site, we earn a small referral fee that supports our work at no cost to you. Here's more info about how it all works.

Black Friday mattress sales for 2020 are now in full swing! In recent years, Black Friday and the adjacent Cyber Monday have become one of the best times to save money on a mattress purchase – but on any given holiday, some retailers offer much better deals than others. So we've parsed all the online mattress sales and discounts for both Black Friday and Cyber Monday (consolidating them into a single list) and compared each one to the best deals we've seen from that brand over the entire year. The ranked list below shows you which brands are really offering the most unique discounts right now. We'll continue to update this list as new sales are announced.


What are the best Black Friday and Cyber Monday mattress sales in 2020?

Shopping Locally: If you'd prefer to shop at a local store or try your mattress before buying it, make sure to check whether there is a GoodBed Trusted Retailer in your area. We've hand-picked these stores for their great service and prices. And perhaps best of all, we'll give you an extra $50 Cash Back (free!) if you shop at any of these stores. This Cash Back comes from us – so is on top of any and all Black Friday discounts and/or sale prices that you get from the store – and is a deal you can't get anywhere else. All you need to do is get a Cash Back Code from before making your purchase, which you will then use to redeem this offer after your purchase.

Shopping Online: For shopping the online mattress brands, scroll down for a curated a list of the best deals we're seeing over the Black Friday 2020. We've been tracking the mattress category longer than anyone, so unlike any other list, ours is sorted based on how good each deal is relative to the best deals that brand has offered over the past year. Of course, this list includes only the most noteworthy mattress deals available right now, so if you're looking for the best available deal on a brand that isn't shown here, click here to see the full list of all the online mattress deals available right now. If you've taken the GoodBed Quiz, that list will even be de facto sorted in order of which brands are the best match for your personal mattress requirements.


Black Friday / Cyber Monday 2020 is the BEST time to shop these mattress brands:

These deals are better than anything we've seen from these brands during the past year (and in most cases, ever).


(GhostBed Classic review; GhostBed Luxe review)
  • What: 30% OFF any purchase from GhostBed (site-wide) + 2 FREE GhostPillows with purchase of any size mattress ($170 value).
  • Why: This is BY FAR the best discount we have seen from GhostBed.


(Bear review; Bear Hybrid review)
  • What: Get 20% OFF any Bear order (site-wide) + 2 FREE Cloud pillows + FREE Sheets ($250 total value) with purchase of any size mattress (on top of the 20% discount).
  • Why: This nudges out Bear's best other holiday deals.

Cocoon by Sealy

(Cocoon review)
  • What: Get 35% OFF with purchase of any size Cocoon Chill or Chill Hybrid mattress + an extra $200 OFF when you add an Ease Adjustable Base + 35% OFF Chill Bedding bundles ($62 savings in Queen).
  • Why: This deal beats the one that Cocoon has been running earlier this year.


(Leesa review; Leesa Hybrid review)
  • What: Get $150-$500 OFF Legend, $100-$350 OFF Hybrid, $75-$200 OFF Original, + $100-$150 OFF Studio (depending on size). Plus, 2 FREE down alternative pillows with any mattress (no code needed). Or, get 15% OFF site-wide (code: GOODBED).
  • Why: These deals vary by size, but are generally Leesa's best of the year.


(Layla review)
  • What: Get $200 OFF any size Hybrid mattress ($150 OFF any Memory Foam) + 2 FREE Pillows + FREE Micro-Fiber Sheets + FREE Protector with any size mattress.
  • Why: The bonus gifts make this dollars-off deal sweeter than past deals from Layla.

Brentwood Home

(Oceano review; Cedar review)
  • What: Get $400 OFF any size Cedar Luxe mattress (use code: CEDAR400) + $175 OFF any size Oceano or Crystal Cove mattress (use code: LUXURY175) + $100 OFF any size Hybrid Latex mattress (no code needed). Or get 15% OFF anything site-wide (use code: GOODBED15) — you pick!
  • Why: This is a great lineup of deals from this brand.


(Birch review)
  • What: $200 OFF + 2 FREE Eco-Rest Pillows with purchase of any size Birch mattress.
  • Why: This beats Birch's standard major holiday deal.


(BedInABox overview)
  • What: Get 20% OFF with purchase of any size BedInABox mattress (except the Essential). Plus, get 30% OFF when you bundle a mattress and adjustable base.
  • Why: This is the best discount we've seen from BedInABox

Charles P. Rogers

  • What: Get up to $500 OFF with purchase of a Charles P. Rogers mattress. Savings range from $200-$500 for any St Regis, Estate 5000/SE, or Lifetime mattress.
  • Why: Charles P. Rogers does not often go on sale and these are the biggest discounts we've seen.

5 Little Monkeys

(5 Little Monkeys review)
  • What: Get $200 OFF with purchase of any 5 Little Monkeys Sleep System – which includes a 5 Little Monkeys mattress + FREE Pillow + FREE Mattress Protector.
  • Why: This is the best sale we've seen from this children's mattress brand.

Boll & Branch

  • What: Get 25% OFF with any order of $150 and up (site-wide) from Boll & Branch.
  • Why: For the Boll & Branch mattress, this is their best deal of the year.
  • How: Click here + use code: CYBERWEEK. Ends Dec 1st.


  • What: Get 25% OFF any order from Essentia (site-wide) + 2 FREE Latex Cloud Pillows ($300 value) with any Hybrid, Lifestyle, Performance, or Wholebody mattress.
  • Why: This beats Essentia's best deals from the past year.


Black Friday / Cyber Monday 2020 is a GREAT time to shop these mattress brands:

These deals are on par with the biggest discounts we've seen from these brands during the past year.


  • What: Get $1,250 OFF + a FREE Luxury Sheet Set with purchase of any size latex mattress. Plus, 25% OFF all Toppers, Pillows, Bedding and Beds.
  • Why: PlushBeds saves its big discounts for the biggest holidays, and this deal is the best one we've seen from them.

Nest Bedding

(Alexander Hybrid review; Latex Hybrid review; Nest Alexander Flippable review; Nest Love & Sleep review)
  • What: Get 25% OFF your entire order (site-wide) with any online purchase from Nest Bedding. No minimum purchase required.
  • Why: This is a terrific deal from Nest — good on absolutely everything, including its least expensive Love & Sleep mattress in any size.

Brooklyn Bedding

(Signature review; Aurora review; Plank review; Titan review; EcoSleep review)

  • What: Get 25% OFF any online order (sitewide) from Brooklyn Bedding – including mattresses, pillows, and more. Plus, get 50% OFF all Sheets.
  • Why: This is one of the best deal we've ever seen from Brooklyn.


(Purple review; Purple Hybrid review)
  • What: $200 OFF Hybrid Premier (aka Purple 3/4) + $150 OFF Hybrid (aka Purple 2), + up to $100 OFF Purple (aka Purple Original) + an EXTRA $200 OFF Bundles.
  • Why: This is one of the best deals we've seen from Purple in the past year.

Tuft & Needle

(T&N review; Mint review)
  • What: 10% OFF any size Mattress from Tuft & Needle + 30% OFF Jersey Sheet Sets + 20% OFF Contrast Platform Beds + 20% OFF Adjustable Bases.
  • Why: This week-long deal is great but not quite as good as their Cyber-Monday deal.


(Adapt overview; ProAdapt overview; LuxeAdapt overview; Breeze overview)
  • What: Get $300 OFF any size LuxeAdapt or Breeze mattress + $100 OFF any size Adapt or ProAdapt mattress + $200 OFF Ergo Smart Bases + $100 OFF other Ergo Bases + 30% OFF the Tempur-Cloud mattress + 40% OFF all Mattress Toppers.
  • Why: This is a great and rare line-up of discounts from Tempur-Pedic.


(Spindle review)
  • What: Get $200 OFF any size Spindle mattress.
  • Why: This discount for GoodBed readers is as good as Spindle's holiday sale

Latex For Less

  • What: Get $175 OFF any size mattress from Latex for Less.
  • Why: This lines up with the best deals offered by Latex for Less at other major holidays.


(Happsy review)
  • What: Get $200 OFF with purchase of any size Happsy mattress.
  • Why: This is a great and infrequent discount from this already affordable certified organic mattress brand.


  • What: Get 20% OFF any size Amore mattress + up to 2 FREE pillows ($60 value each) + FREE copper-ion fabric upgrade ($100 value) + $30 accessory bonus (code: GREEN30) + FREE tax (except in IL).
  • Why: This is probably the best deal we've ever seen from Amore.
  • How: Click here (no code needed except as noted above). Ends Dec 4th.

Idle Sleep

  • What: Get 50% OFF any foam mattress (code: BFCM50) + 25% OFF any hybrid mattress (code: BFCM25) + 2 FREE pillows w/ any mattress.
  • Why: This half-price deal on Idle's foam mattress is the best we've seen.

Eco Terra

  • What: Get $175 OFF any size Eco Terra mattress.
  • Why: This matches Eco Terra's best holiday sales.

Sleep EZ

  • What: Get $500 OFF + 2 FREE pillows with purchase of any size Organic, Natural, or Roma latex mattress from Sleep EZ. Plus, 20% OFF all mattress toppers.
  • Why: We've seen this deal from Sleep EZ before, but only at the biggest holidays.


  • What: 30% OFF + 2 FREE pillows ($130 value) with purchase of any size Amerisleep mattress.
  • Why: This sale is typical of Amerisleep's major holiday discounts.

Eight Sleep

(Eight Pod review)
  • What: $400 OFF with purchase of any size Pod, Pod Pro, or Pod Pro Max sleep system ($300 taken off automatically + an EXTRA $100 OFF with code: HOLIDAYS) + $150 OFF Pod Pro Cover + 20% OFF accessories.
  • Why: This is a great deal on Eight's high-tech Pod and Pod Pro.
  • How: Click here (no code needed except as noted above)


  • What: Get 15% OFF with purchase of any size mattress from Keetsa.
  • Why: This matches the best deals we've seen from Keetsa.

Big Fig

  • What: Get $300 OFF with purchase of any size Big Fig mattress.
  • Why: We also saw this dollars-off deal at the other major holidays this year.


Black Friday / Cyber Monday 2020 is a GOOD time to shop these mattress brands:

These deals are on par with the discounts that these brands offer throughout most or all of the year. In other words, they're not as rare as the deals listed above, but still as good as you can get for these brands.


(Saatva review; Saatva Solaire review; Saatva HD review)
  • What: Get $200 OFF any Saatva mattress purchase over $1,000.
  • Why: This discount is no longer as rare as it once was, but as long as your purchase meets the $1,000 minimum, it is still bigger than any discount Saatva has ever offered before.


(Puffy review; Puffy Lux review)
  • What: Get $300 OFF + a FREE king-size Puffy pillow with purchase of any size Puffy, Puffy Lux, or Puffy Royal mattress.
  • Why: This is a discount Puffy runs pretty much continuously.


(WinkBed review; WinkBed Plus review)
  • What: Get $300 OFF any WinkBeds mattress in any size.
  • Why: Don't be fooled by the seasonal-sounding promo code – this is an ongoing discount from WinkBeds, and it's still their best deal.


(Casper review; Wave review; Element review)
  • What: Get 10% OFF your entire order with any purchase from Casper (site-wide).
  • Why: This rivals or beats the best set of discounts we've ever seen from Casper.

My Green Mattress

  • What: Get $175 OFF any size Natural Escape mattress + $125 OFF any size Kiwi, Hope, or Pure Echo mattress + 15% OFF all accessories
  • Why: This is one of the biggest sales that My Green Mattress has had this year.


(Helix Plus review)
  • What: $200 OFF purchases $1750+ (code: BLACKFRIDAY200), $150 OFF $1250+ (BLACKFRIDAY150), or $100 OFF any mattress (BLACKFRIDAY100) + 2 FREE Pillows.
  • Why: This deal has been available on a number of other holidays this year, but is still Helix's best discount.

Loom & Leaf

(Loom & Leaf review)
  • What: Get $200 OFF any Loom & Leaf purchase of $1,000 or more.
  • Why: As long as you're buying a full size or larger bed, this is still the biggest discount ever for a Loom & Leaf mattress.


(Awara review)
  • What: Get $300 OFF with purchase of any size Awara mattress + 25% OFF all accessories + Awara will plant 300 trees for every mattress sold.
  • Why: Even without the feel-good aspect of the trees, this is very nearly Awara's best discount ever.


(DreamCloud review)
  • What: Get $200 OFF + 2 FREE pillows + a mattress protector + sheets with purchase of any size DreamCloud mattress.
  • Why: This sale is not necessarily limited to the Thanksgiving season, but is DreamCloud's best discount.


(Zenhaven review)
  • What: Get $200 OFF any size Zenhaven mattress.
  • Why: This discount has been available at numerous points this year, but is still the biggest discount ever for this latex mattress brand made by Saatva.


(Allswell review)
  • What: Get 15% OFF mattresses (excluding original Allswell mattress) + 25% OFF all Bedding, Bath & Spa, Littles, and Decor products from Allswell.
  • Why: This is a solid sale, but unfortunately isn't good for the original Allswell mattress.


(Aviya review)
  • What: Get $200 OFF any size Aviya mattress.
  • Why: We've seen this good deal from Aviya for each of the major holidays this year.


(Novosbed review)
  • What: Get $100 OFF any size Novosbed mattress.
  • Why: The best discount Novosbed offers, and an exclusive code for GoodBed readers.


Labor Day 2020 is an OKAY time to shop these mattress brands:

These deals aren't as good as other discounts we've seen from these brands during the past year, but they'll still save you some money.


(Avocado review)
  • What: Get $200 OFF any size Latex mattress without springs (use code: CYBER200) + 2 FREE natural pillows with any size spring mattress such as the Green or Green Pillow Top (use code: 2FREEPILLOWS and add pillows to cart first) + $150 OFF wooden Bed Frames (use code: BED150) + $50 OFF all Mattress Toppers (use code: TOP50) +20% OFF all Pillows (use code: PILLOWS20). Plus, essential workers save $50 extra on any mattress purchase.
  • Why: Due to the current shortage of pocketed coils (the fabric used in pocketed coils is needed for COVID-related PPE), the cash discount does not include Avocado's two pocketed coil models, the Green and the Green Pillow Top. That said, you can still get 2 free pillows with these mattresses, and in all other respects this lines up with Avocado's very best holiday deals.


(Original 10" review; Signature 12" review)
  • What: Get up to $300 OFF 12" Signature mattress + up to $250 OFF 10" Original + 2 FREE pillows ($198 value) w/ any mattress + up to $300 OFF adjustable bases.
  • Why: This deal has not been terribly rare this year, but matches Nolah's best discounts.



How to Shop the Black Friday and Cyber Monday Mattress Sales

One of the biggest mistakes shoppers make when trying to save money is to buy a bed because it’s on sale, only to discover later that it doesn’t suit their personal needs and preferences – this is probably the most common way to waste money when buying a mattress. So, before hitting the stores or poking around the online sales, you’ll save time and frustration by arming yourself with a short list of mattress brands and models that are going to fit your personal support needs, comfort preferences, and features priorities. Out of the many hundreds on the market, only a handful are going to stand above the rest in terms of how well they do that...

To quickly narrow the field down to the options that will best meet your unique needs, begin by taking our personalized Mattress Match Quiz. This sophisticated quiz will ask about your relevant physical characteristics, preferred sleeping positions, and health needs, as well as your comfort and feature preferences. Why? Because mattresses are highly personal, so no mattress can be a good match for everyone. For example, a mattress that’s awesome for a 225-pound stomach sleeper will often result in pain and discomfort for a 150-pound side sleeper, and vice versa. Taking this 3-minute quiz is the best way to shop across brands and stores to quickly and easily hone in on the products that merit further research for you. From there, check out our in-depth editorial coverage of those products to determine which ones are really the best for you. Once you've narrowed down to a personal mattress short-list, then you can shop for the best available deal right now, or use guides like this to gauge whether it might make more sense to come back here some time in the next couple months to complete your purchase.


How to Save Money on Your Mattress While Supporting GoodBed

Using the links and/or discounts on this site is the best way to both save yourself money and support the independent mattress information that GoodBed provides for consumers (at no cost to you). We think of this as your way to 'vote' for the information that you found helpful in making your purchase. So if you decide to purchase online, and found GoodBed's unbiased information and mattress matching expertise to be helpful in making your choice, we hope you'll consider coming back to when you're ready to buy to ensure that your last click to the retailer's website is through one of the links on this site.  And if you decide to purchase from a GoodBed Trusted Retailer, please remember to come back here afterward to claim your $50 Cash Back reward.

Find the Right Bed

Not sure which type of bed to buy? Answer a few questions to see good matches for you with GoodBed's unbiased, personalized results.

Let's start… Select your preferred sleeping position:
This is awesome. Now I feel equipped to walk in somewhere and say with certainty, "This is exactly what I'm looking for."
— Sara in Phoenix, AZ

What size of bed are you looking for?

Not sure? Go to Mattress Size Guide